Every product deserves
its own film crew.

The AI videography studio for e-commerce. Cast a licensed persona, direct in plain language, publish everywhere.

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1 weekvs 6-week shoots
Every SKUnot just hero products
100%licensed likeness
1 clickto Shopify & social
SKU 0147 · BeautyGlow serum, 30 ml, draft v3
Rendering catalog214 SKUs · stills + film
Assets / Glow Serum 30 mlReady
2 renders · v41024 × 1536
The catalog, covered

Shoot the pieces
that never got
a shoot.

Shoot days cover your hero products. FORMÉ covers the rest: beauty, accessories, footwear, apparel. Every colorway, every variant, every drop, rendered from the product photos you already have.

Digital avatars & personas

Cast a face your
customers trust.

FORMÉ personas are digital twins of real, contracted models, with the personality, styling range, and legal clearance of professional talent. Pick a persona, and every product in your catalog gets a face.

Approved by Elise
Elise, licensed FORMÉ persona, studio portrait

Elise

Model · Pro
Tokyo · Editorial minimal
Licensed ✓12 styling rangesVideo-readyConsent on file
The direction engine

Direct.
Don't prompt.

FORMÉ speaks product, posture, and light, not prompt engineering. Set the pose, refine the shot, mark the detail zone. The studio does the rest.

Refinements
Flat SurfaceOverhead flat-lay on white background
Styled ContextProduct in a lifestyle environment
Brand LabelHighlight your brand mark on the product
Detail ShotZoom into a specific area of the product
Choose a zone…
Select region on image
Seated
Generated campaign still: Elise at a sunlit table, holding the glow serum
Videography

Stills sell the product.
Film sells the feeling.

Persona-led campaign film for product pages, social, and in-store screens, cut from the same catalog photos and directed in the same studio.

01 · Hook
02 · Hero angle
03 · Movement
04 · Detail zone

One workspace. Three more crafts.

Product Studio

Any product photo becomes a clean, market-ready shot in under a minute.

Styling Studio

Multiple products styled into one shot: lookbooks, bundles, and complete-the-look pages, styled by AI.

Model Studio

Book real model talent through their digital twins. Licensed, approved, campaign-ready.

The rights layer

Real faces. Real consent.
Every single frame.

Generic AI models are a brand risk. FORMÉ personas are built on legally licensed likeness, so the person behind every face said yes, in writing, to every image you publish.

Approved by the model

Every generated frame passes through the model's own review before it can be downloaded or published. No approval, no asset.

Campaign still of the persona holding the glow serum, held for model approvalApproved by Elise
Render 04 · awaiting reviewApprove
Rights that expire on time

Usage windows, channels, and regions live in the contract. Assets lock automatically the day the license ends.

Talent gets paid

Every likeness transaction on the platform pays the model behind it. New work for real talent, not a workaround for it.

The stricter likeness regulation gets, the more this matters. That's the point.

Live in a week,
not a season.

Connect your catalog

Sync products from Shopify or upload product photos directly. FORMÉ reads shape, material, and finish from the images you already have.

ShopifyCSVREST API
Cast & direct

Choose personas, set poses and scenes, mark detail zones. Generate stills and film for every SKU in the drop.

PersonasPosesScenesFilm
Approve & publish

Model-approved assets flow straight to your storefront, social channels, and retail screens, with the license attached.

Shopify pushInstagramIn-store
For e-commerce teams

See your catalog in FORMÉ.

A 30-minute demo on your real products: persona casting, film output, rights workflow, and the integration path for your stack.

Contact Sales →No commitment. SOC 2 and GDPR-ready. SLA available.